Tag Archives: digital marketing

  • Web Development

    At OGI, we design and build custom professional websites for small businesses, individuals, and non-profits in Los Angeles, CA, or anywhere in the United States. When you need an appealing and usable custom site, ask us for a quote. We excel at recommending the most effective approached and building the right websites for our clients’ […]

  • Social Marketing Personas

    Personas are “fictitious characters that are created to represent the different user types within a targeted #demographic that might use a site or product” (Wikipedia) and it is a widely used tool in many industries: from software development to entertainment product development to online #marketing and #socialmedia marketing. For a #social media marketer, #personas can […]

  • Search Engine Marketing

    Increasing your search engine traffic is a complex process that is as much art as science The main methods include organic search engine optimization (based on building links and optimizing website pages and content to boost search engine performance), pay-per-click advertising (the practice of driving traffic through paid search engine placement and online advertising), and […]